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A new JCB dealership named Midlands JCB has opened for business with a focus on growth.

Updated: Jan 23

Alistair Reekie, Steve Smith and David Hill standing in front of Midlands JCB Smethwick Depot
From Left to right: Alistair Reekie - Sales Director of Midlands JCB, Steve Smith - Sales Director - JCB UK Sales, and David Hill - Managing Director of Midlands JCB.

A NEW JCB dealership for key areas of The Midlands has been created to harness huge growth opportunities in the region, it was announced today.

As part of the move, Midlands JCB has bought three depots owned by Gunn JCB in Smethwick, Stoke-on-Trent, and Hereford. The change in ownership is a crucial step in JCB's growth in the region, which is set to attract considerable investment in the future.

The new business will operate as the primary JCB construction dealer for the West Midlands, Warwickshire, Staffordshire, Herefordshire, and Worcestershire and will be under the ownership and management of former JCB employees David Hill as Managing Director and Alistair Reekie as Sales Director.

David Hill said: "We are thrilled to begin operations as Midlands JCB and build on the great work of Gunn JCB, while focusing on new growth opportunities in this very important region. We look forward to working with new and existing customers to provide exceptional products and service, focusing on outstanding local support.”

The business will operate out of established dealer facilities in Stoke-on-Trent, Hereford, and Smethwick, which will become the new headquarters of Midlands JCB, ensuring continuity for all existing customers. Customers can continue to access parts, and book service and support from each depot. All existing Gunn JCB staff from the three depots have been transferred to Midlands JCB, and new team members have joined to strengthen the team. The company is committed to expanding its workforce with local hires to meet the increasing demands of the industry.

Alistair Reekie added: "We want to assure our customers that this change will not affect the quality of service they receive from their local JCB dealer, who will continue to receive exceptional service from our team.”
Smethwick Depot - the Headquarters of Midlands JCB
New signage goes up at Midlands JCB Smethwick Depot, the company's new Headquarters.

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